Happy September!
September is a powerful month for medical spa and medical aesthetics practices to reset, refocus, and create momentum for the final stretch of the year. With Labor Day weekend ahead, Healthy Aging Month in full focus, and fall just around the corner, consumers are getting back into routines and thinking about how they want to look, feel, and function before the holiday season arrives.
That makes this the perfect time to strengthen your medical spa marketing strategy and stop promoting randomly and start launching with intention. In this issue, our featured article focuses on Omnichannel Marketing Launch and how to use one clear message across multiple channels to create awareness, educate consumers, and guide them to the next step.
If you want to learn how to launch a new treatment, product, wellness service, supplement line, event, or consultation opportunity properly, your Medical Spa Business needs more than a few social posts and an email. It needs a coordinated launch strategy. Be sure to check out this month’s Product of the Month: Omnichannel Marketing Launch.
This new Growth Accelerator module by MBU includes the launch system, action plans, scripts, marketing examples, and tools to help you launch with more clarity, confidence, and measurable results.
Let’s use September to launch smarter, educate better, and finish the year with momentum and GROWTH.
To Your Continued Success,
MD Business Advisors & MedSpa Biz U Team
MBU September Events
GROWTH Implementation For Leaders
Module III – Leader Implementation
Module III – Team Implementation
Featured Article - Strategic Omnichannel Marketing
You invest in a new treatment. Your providers are trained. The technology is ready. You’re excited about what it can do for your patients.
Then comes the launch.
Someone posts about it on social media. An email goes out. The team is told to “mention it.” A flyer sits at checkout. And then everyone waits to see what happens.
A few patients ask questions. A couple book. But the awareness, the consultations, the revenue, the momentum you expected? It never quite shows up.
Not because the treatment isn’t valuable. Not because your team doesn’t care. Not because your patients aren’t interested.
It falls flat because the launch wasn’t strategic.
There’s a difference between promoting something and actually launching it — and most medical aesthetics and wellness practices have never been taught what that difference looks like… Read More
PROGRAM OF THE MONTH
Ready to launch a new treatment, product, service, program, or event with more clarity and confidence?
This month’s featured MBU module, Omnichannel Marketing Launch, shows you how to stop promoting randomly and start launching strategically using one clear message across multiple channels.
Members receive the L.A.U.N.C.H. System training, launch map, leader and team implementation action plans, invitation scripts, goal sheet, readiness checklist, tracking guidance, and a complete sample campaign: The Wellness Reset Social to help you launch successfully.
You’ll also see examples of the marketing materials needed for a successful launch, including landing page copy, video script, emails, texts, paid ads, social posts, in-office materials, RSVP confirmation page, and press release.
One message. Multiple channels. Better results.
Watch the Growth Accelerator introductory video and visit the overview page to learn more.
Or, reserve your private MBU Growth Tour with an MD Business Advisor.
Member Spotlight
MD Business Advisors would like to welcome AnneMarie Awasum and her team at Infuse Wellness as our newest THRIVE Members! They have shown great dedication to the MBU systems and we look forward to their continued success!
We opened our medspa in June 2025, and after 15 months of costly mistakes, we realized we had waited too long to get the right guidance.
Joining MD Business Advisors and Medspa Biz University has already changed the way we look at our business. After just a few meetings and MBU modules, we can see the transformation ahead and wish we had joined sooner. This is an invaluable investment, and we’re incredibly excited to be part of this community and grow our practice the right way and succeed faster. Thank you Brooke and MDBA Team! Cannot wait to be your next biggest success story.
Are you a Business 2 Business provider serving the medical aesthetics, wellness, regenerative medicine, functional medicine, or healthcare industry? We are now inviting select experts and industry partners to apply to be featured on the Meet The Experts show, where we spotlight valuable solutions, resources, and expertise to help practice owners grow stronger, smarter, and more successful.
This is a powerful opportunity to improve your positioning, share your expertise, build credibility, and receive a professional interview video you can use to market your business, educate your audience, and position yourself as a trusted authority in the industry. On the website, you can learn more about the show, view past interview examples, explore featured topics, and apply to be considered.
