—  THE  —

G.R.O.W.T.H.

System & Business Model™

Go Beyond What You Offer Today & Unlock New GROWTH & A Higher Level of Success!

Right now, your growth may be being limited by what you don’t offer.

If you have a medical aesthetics practice, you may be doing well but you can feel it…
There’s a ceiling.
Patients come in for treatments, you deliver great results, but then what?
You’re constantly working to bring them back, competing on services, and relying on volume to grow.

Meanwhile, your patients are asking for more.

The answer, medical wellness, regenerative medicine, functional medicine, longevity medicine.
And if you’re not offering it… they’re going somewhere else.

If you have a medical wellness or functional medicine practice, you’re solving deeper health issues, but growth can feel slow.

Your patients want to see results just as much as they want to feel them. And right now… they’re going somewhere else for that too.

Here’s the truth most people won’t tell you:
You are missing half of your growth model; it’s time to seize new opportunities.

—  Introducing The  —

G.R.O.W.T.H.

System & Business Model™

This is where everything changes.

The GROWTH system is designed to help you expand into what you are not currently offering, quickly, strategically, and profitably without disrupting what you’ve already built.

  • If you have a medical aesthetics practice, we’ll show you how to integrate medical wellness, regenerative, functional, and longevity medicine so you increase retention, deepen results, and create growth revenue.
  • If you have medical wellness practice, we’ll show you how to introduce medical aesthetics, so you increase cash flow, improve patient satisfaction, and create immediate growth.

This is not about doing more.
This is about doing what’s missing and experiencing growth.

So instead of:

  • Working harder
  • Adding random services
  • Hoping growth happens

You’ll implement a complete growth system that allows you to:

  • Expand your menu with purpose
  • Increase revenue per patient
  • Create multiple income streams inside one business
  • And finally feel like your practice is growing forward, not just staying busy

And most importantly…

You do it in a way that is structured, effective, and fast.
You’ll see results sooner, not someday.

—  The  —

G.R.O.W.T.H.

System Modules - By MBU

—  Module 1  —
G.

Gap & Growth Plan

This is where everything becomes clear.

Right now, part of your growth is sitting outside your menu, and you can feel it. Whether you have a medical aesthetics practice missing medical wellness services like regenerative, functional, and longevity medicine, or a medical wellness practice missing medical aesthetics, there is a gap that is quietly limiting your revenue and your impact.

In this module, you will identify exactly what your practice is missing and how that gap is holding back your growth. Then, instead of guessing, you will build a focused growth plan that brings both sides together into one cohesive, high value offering your patients already want.

We simplify what to add, what to prioritize, and how to move forward so you can stop overthinking and start implementing quickly.

This is where growth becomes clear and actionable.

—  Module 2  —
R.

Revenue Structure

If growth feels heavy right now, it’s because too much depends on you.

This module is about building a structure that supports growth without creating more pressure. As you expand into both medical aesthetics and medical wellness, your business must evolve to support it and that starts with clarity.

You will define roles, align responsibilities, and create accountability so your team understands exactly how they contribute to revenue. Compensation, performance expectations, and KPIs are structured in a way that drives results not confusion.

This is where your business begins to feel more organized, more predictable, and less dependent on you.

—  Module 3  —
O.

Omnichannel Growth Marketing

The inconsistency in marketing is one of the most frustrating parts of growth.

This module gives you a clear marketing system designed to position your practice as the place that delivers both how patients look and how they feel. By combining medical aesthetics with regenerative, functional, and longevity medicine, you create a powerful message, but it has to be communicated correctly.

You will learn how to launch your expanded treatments, create campaigns that connect, and build a steady flow of the right patients.

No more guessing.
No more wasted effort.

Just a marketing approach that supports consistent growth.

—  Module 4  —
W.

Winning Conversion Systems

You already have more opportunity than you’re capturing.

Patients are coming in, but many are not moving forward with more not because they’re not interested, but because they’re not being guided clearly.

This module transforms how you convert.

You will implement a consultation and sales system that helps patients understand the full value of combining medical aesthetics and medical wellness. You will learn how to present programs instead of one-off services, introduce memberships, and increase commitment in a way that feels natural and professional.

This is where growth becomes visible and fast.

—  Module 5  —
T.

Team Transformation for Growth

Your team has the potential to drive your growth, but they need the right direction.

This module activates your team to become trained, aligned, confident, and productive in supporting your expanded services. They will learn how to communicate more effectively, recommend services with clarity, and guide patients through decisions.

As they begin to understand how everything connects, they become more engaged and more accountable.

This is where your team shifts from simply working… to actively producing growth.

—  Module 6  —
H.

High-Performance Implementation & Experience

This is where everything comes together and where most programs fall short.

They teach… but they don’t help you execute.

This module is focused on implementation that is fast, focused, and effective. You will follow a clear plan to integrate your new services, train your team, and begin seeing results without the process dragging on.

At the same time, we refine the patient experience, so your expanded model feels seamless, valuable, and worth driving retention and long-term revenue.

This is where your practice starts to feel different.
More structured.
More profitable.
And finally… growing the way it should.

Program Delivery

This is designed for fast real growth

You’ll receive:

  • Six focused modules built for implementation
  • Two monthly group coaching sessions to guide and accelerate your progress
  • MBU 24/7 on demand access to presentations, videos, proven systems, tools, and resources

You are not alone in this.
You are supported so you can move faster, make better decisions, and see results sooner.

Facts: Right now, part of your growth is sitting outside your business.

You can feel it.
Your patients are asking for it.
Your market is already moving toward it.

And the practices that bring medical aesthetics and medical wellness together are the ones growing faster, stronger, and with more stability.

You don’t need more time.
You don’t need more ideas.

You need a clear path to expand what you offer without overcomplicating everything.

This is that path.

And the sooner you implement it…
the sooner your business starts to feel the difference.

Getting Started

Your investment

$1,499 per month for six months

Meet The Experts

Dori Soukup

Dori Soukup

CEO of
MD Business Advisors &
MedSpa Biz University

Dori Soukup, CEO of MD Business Advisors and MedSpa Biz University, is a global speaker, four-time author, and trusted business advisor. She created the proven Seven Steps to Seven Figures and Beyond™ model, helping medical practice owners implement Systems, Structure, Strategies, and Solutions to achieve lasting growth, higher profits, and greater freedom.

Dr. Baumgartner

Joel
Baumgartner, MD

Founder &
Chief Medical Officer of Rejuv Medical & the Regenerative Procedures Institute

Joel Baumgartner, MD, is a compas­sionate leader in regenerative and functional medicine who helps people move with less pain, more freedom, and renewed confidence—often without surgery. As founder and Chief Medical Officer of Rejuv Medical and the Regenerative Procedures Institute, he not only transforms patients’ lives, he equips other medical professionals to do the same through his live trainings and hands-on workshops. Known for making complex medicine feel clear, practical, and hopeful, Dr. Baumgartner focuses on real-world results: better outcomes, stronger practices, and patients who feel truly cared for.

JR Burgess

JR Burgess

Executive Business Advisor

JR Burgess is an Executive Business Advisor and healthcare growth strategist who helps doctors build thriving cash-based clinics with stronger systems, better teams, and real patient outcomes. Having served in fractional leadership roles from CEO to COO, CFO, CRO, and CMO. JR brings hands-on experience across every major function of clinic growth. He helps doctors go beyond education into true leadership embodiment, building businesses that are aligned, scalable, and transformational.

Brooke Bermingham

Brooke Bermingham

Business Advisor
Brooke Bermingham, Business Advisor at MedSpa Biz University, brings real-world success to her clients. She grew a medical spa to over $3 million in annual revenue using the exact systems taught in MBU. Today, she helps owners implement proven strategies with clarity and confidence so they can scale faster and achieve exceptional results.